Tuesday, December 6, 2011

Doritos® - Gravity - Rock Climbing/ Bouldering Reviews - Part 4

Just like the voices in Kevin Costner's head, "If you build it, they will come", my voices said, "If you film it, they will watch." And they have, and they continue to do so in great numbers. "Gravity" continues to be a big hit with climbers the world over and is now featured on the The Northeast Climbing Magazine, climberism.com, as well as the russian version of Facebook, vkontakte.ru.

Gravity is also featured on the blog for touchstoneclimbing.com, where they compare our commercial against a spot from Citibank and Sector Watches. Here is what they said, "Doritos has their own view on rock climbing. This one may be the most accurate of the three. I've certainly had this happen a few times, but my belayer is usually reaching for a piece of pie."

It's a great compliment to have our commercial compared to professionally produced spots. I think Touchstone Climbing thought ours was a real commercial. Shhhh, don't tell them, just let them enjoy it:)