Looks like Beardy at Video Contest News still doesn't quite grasp the gravitas of our commercial, but it still made his Top 25!Suck it Beardy:)
Looks like Beardy at Video Contest News still doesn't quite grasp the gravitas of our commercial, but it still made his Top 25!
I will be launching a new site devoted entirely to the art and science of Color Grading for television and feature films. The Colorist will feature in depth HD training for Apple Color, DaVinci Resolve, Assimilate Scratch, Autodesk Smoke and RedCine-X.
Our new website for our Doritos commercial "Gravity", is now live at gravityandthegirl.wordpress.com! Check it out for all things "Gravity"!
I got a nice email from Patrick Knipe, the sound designer on last year's million dollar winning spot, "Pug Attack". He was cool enough to wish me luck and said, "Your commercial is really good, great job, it had me laughing". Thanks Patrick!
Beardy over at Video Contest News was nice enough to review "Gravity". 
Just like the voices in Kevin Costner's head, "If you build it, they will come", my voices said, "If you film it, they will watch." And they have, and they continue to do so in great numbers. "Gravity" continues to be a big hit with climbers the world over and is now featured on the The Northeast Climbing Magazine, climberism.com, as well as the russian version of Facebook, vkontakte.ru.
It now looks like "Gravity" has made it all the way to the Netherlands and Slovenia! We are now featured on the Slovenian site Gore-ljudje.net, where they said "Pazljivo izberite soplezalca", which loosely translates to "Carefully select the climber." And we are on the Dutch site sloper.climbing.nl where they entitled "Gravity" as "Flaw filmpje" which might mean "Light movie", at this point I can't really be sure anymore:)
Thanks everybody for helping making "Gravity" such a success! We just passed over 10,000 views on Vimeo!
It looks like our Doritos commercial "Gravity", is a worldwide hit amongst rock climbers and bouldering aficionados. I had no idea when I shot this spot, that so many people would like it. I guess since there is very little dialog, it makes for a perfect international commercial, which anybody can understand and enjoy.
Well, it's been about a week since I finished and submitted my entry "Gravity", to this year's Doritos "Crash The Superbowl" contest. Some of the reviews and comments are starting to trickle in, so I thought I would share some of them with you.
Three friends experience the highs and lows of rock climbing.
Starring: Luis Galindo, Thomas Meaney and Lauren Johnson
Written, Directed, Edited, Composited and Graded by: Michael Eggert
Assistant Director: Laurie Shishino
Sound Design by: Marty Vites
Key Grip: Albert Salazar
Rigger: Patrick Meaney
Music by: Gioachino Rossini - Overture to "Barber of Seville"
Shot on location at Stoney Point.
Shot on a two hacked Panasonic GH1's at ISO 100, 23.976 fps, with a Vivitar 17mm f3.5, Canon FD 20mm f2.8, Canon FL 35mm f2.5, Canon FL 55mm f1.2, Rainbow Imaging FL/FD Adapter and LightCraft Workshop Fader ND.
Sansdisk Extreme Class 10 SDHC Card.
Rode Video Mic Pro.
Tascam DR-07.
Edited in Final Cut Pro.
Sound Designed and Mixed in Garage Band.
Composited in After Effects.
Color Graded in Color.
Check it out on the Dortos "Crash The Superbowl" website.
Check it out on YouTube.
Follow me on Twitter.
Please leave a comment and let us know what you think.
Recently, I had a catastrophic hard drive failure on one of my archive drives. Almost 750 gigabytes of data was inaccessible since the hard drive failed to mount. I tried the built-in OSX disk utility, but it didn't recognize any problems. Then I tried "Disk Warrior" and it wasn't able to do a rebuild because of a mounting problem. Finally, as a last resort I tried Data Rescue 3, and miraculously it was able to find all the files on the hard drive. 







Debuting at IBC 2011 in Amsterdam, the new Tanget Devices Element control surface, is a gorgeous device aimed squarely at the ever growing lower cost color grading market. Formed from solid laser cut aluminum, the Element looks like a great alternative to the venerable JL Cooper Eclipse.
Recently, I came to the realization that I am a Hacker. Not to be confused with the stereotypical Russian hacker, who with some cool cryptic name, hacks away in a basement in Moscow, endlessly fueled by a steady stream of Stolichnaya and Malboro Lights. I like to think I am more of a "Freedom Hacker". Hacking gadgets and computers not for nefarious reasons, but rather for advancing the quality of life and artistic pursuits. I have no idea how to hack into a Swiss bank account, but what it comes to hacking a camera or a computer, I am good to go.
Way back in 2007, I did a little review of my then favorite in-ear headphones, the Etymotic ER•6i. These were awesome headphones and served me well for three years. About 6 months ago, they finally gave up the ghost and went to that great big stereo in the sky.
DaVinci Resolve is designed to work on monitors running at 1920x1080 or 1920x1200. For this reason I highly recommend the 24 inch Dell 2407 WFP/2408 WFP series. These are professional quality workhorse monitors. In terms of price versus performance, these monitors are hard to beat.
Recently, I spent the better part of three days reformatting, tweaking and testing my main Hackintosh Mac Pro Tower. It is now the foundation for my new Davinci Resolve/Smoke Suite.
Back in September of 2010, I posted an article about the upcoming additions to the AET campus.
MJPEG HD 1280x720 YCC 4:2:2 30fps 85mm @ f4.0 1/60 Sec. 400 ISO
MJPEG HD 1280x720 YCC 4:2:2 30fps 20mm @ f4.0 1/60 Sec. 400 ISO
Okay, I did not see this one coming. The newly redesigned 2012 Volkswagen Beetle will feature a 9 speaker, 400 watt system, designed by Fender Guitars.
Here is a before and after comparison of the quick color grade I did for "Nice Shorts". I was going for a 70's style, cop show kinda look. A little bit like how the "Rockford Files" or "Charlie's Angels" appears in the back of my mind. They probably look nothing like this, but this is how I like to think of them.
Recently I spent six hours filming during one of the rainiest days in Los Angeles's history. The cast and crew were awesome and did an amazing job. Here is a little secret, if you want to film without a permit, do it during a torrential downpour. The police will most likely leave you alone since the don't want to get out of their car:)
Tim over at Carry Speed sent me some pictures of their upcoming V-Shoulder Support rigs. Looks like they are going to be priced just right for the ever expanding DSLR universe. Tim assures me that these rigs will be very light and strong, being that they are primarily composed of carbon fiber. These rigs should be available for purchase later this month.
Canada's Sonomax has an ingenious new line of custom fit in ear monitors. The neat trick is that the end user is the one who sets up the custom fitting. This is done by injecting silicone into a balloon placed inside their ears. After just four minutes, they are left with a uniquely formed set of ear monitors that are to be worn by just one person.
If Tron could have played guitar, this is what it he would have played. The Kitara multi-touch guitar from Misa Digital would look great next to your Light Cycle.
The iPad can do many things, but now it can be a four switch pedalboard. Griffin Technology is soon to release Stompbox, a pedal controller for iPad, iPhone, and iPod Touch.
Here is one reason not to be rich. Mark L. Pederson, CTO of OffHollywood, had his RED EPIC stolen from his French chalet while he and his family were sleeping. Oops. EPIC #0006, was the first RED EPIC to be delivered to a paying customer. Mark payed the princely sum of $58,000.00 for the privilege of being the first guy with the new RED.